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The business behind Ezra Klein's 'Project X'
January 27th, 2014
12:00 PM ET

The business behind Ezra Klein's 'Project X'

By Brian Stelter, CNN

Ezra Klein's announcement last week that he was leaving The Washington Post sparked a flurry of speculation about where he'd set up shop. On Sunday night he answered the question in a blog post: "Vox is our next."

The idea is a modern news site - heavy on context and explanation - and he's partnering with Vox Media, which runs a portfolio of digital publishers, including the Verge and SB Nation.

"Today, we are better than ever at telling people what's happening, but not nearly good enough at giving them the crucial contextual information necessary to understand what's happened," Klein wrote. "Our mission is to create a site that's as good at explaining the world as it is at reporting on it."

To better understand the game plan of the venture, codenamed "Project X," I reached out to Vox CEO Jim Bankoff.

Read more of Brian's article here.

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Filed under: Blog • Ezra Klein • Reliable Sources • Washington Post
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