CNN announces new prime time lineup
By Brian Stelter, CNN Senior Media Correspondent
Doubling down on its investment in original series, CNN will begin to devote the 9 p.m. hour of prime time to new taped shows starring Mike Rowe, Anthony Bourdain and others, the channel announced on Thursday.
The new strategy represents a shift away from the talk show format that CNN has featured at 9 p.m. for thirty years, first with "Larry King Live," then with "Piers Morgan Tonight." Morgan's program ended on March 29.
"We believe that genre is no longer viable" at that hour, the CNN Worldwide president Jeff Zucker said, citing "too many outlets" and "not enough unique guests."
Following the taped series at 9 p.m., a new addition called "CNN Tonight" at 10 p.m. will feature rotating hosts. It was described as "a live hour of the day's biggest stories."
Read more of Brian's CNNMoney article here.
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About the host
Brian Stelter is the host of "Reliable Sources" and the senior media correspondent for CNN Worldwide. Before he joined CNN in November 2013, Stelter was a media reporter for The New York Times. He is the author of the New York Times best-seller "Top of the Morning."
Here's his biography. You can read his stories on this blog and at CNNMoney.com/Media/.
@cnnreliable on Twitter
Miss Piers Morgan! Not happy withh CNN's evening changes. Lost me as a viewer. Watch Anderson Cooper and then move on to other channels. Used to watch the early morning news too but rarely do now. Who's making all these changes? You are losing viewers!
With this move, CNN has lost one viewer for the 9 p.m. time. Me.